SHFT Pod · Episode 14

Mark Curry

Founder & CEO, Savvy Beverages
The Nootropic Shift
EntrepreneurshipBrandingReinvention

About this episode

Mark Curry left a career in commercial law to bet on better-for-you drinks. As founder and CEO of Savvy Beverages, he's riding the shift toward functional, nootropic beverages — and learning what it takes to build a brand in a brutally competitive category.

We talk reinvention, conviction, and backing an idea before the market catches up.

About Mark

Mark Curry is the founder and CEO of Savvy Beverages, a functional drinks brand. He made the leap from commercial law to founder.

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